Content is King Premier Pixels Web Design Las Vegas

It Never Fails-Content Is King

June 16, 2010 Jerry McCarthy Website Design No Comments

Good morning from yet another productive day at Premier Pixels Las Vegas web design company. Today let’s spend a few minutes discussing the importance of quality content on your website. We are taking on a bundle of new SEO clients who are interested in our program because word is starting to spread in terms of how effective we are in getting websites 1st page positioning in Google for keywords relative to their business. There are many variables to achieving organic placement on the 1st page, but the absolute most essential component to your rankings is your content. Our Las Vegas web design company cannot emphasize this enough; CONTENT IS KING!!

More often than not we run into clients who have had a website for years and are bewildered by the fact they still aren’t ranked on the 1st few pages of Google. We can usually answer without even looking at their website. They lack in content. If you’re not constantly updating your website with fresh content than you’re missing the boat. Google loves quality content, and when a website is indexed 2 or 3 times (crawled by spiders) without updates taking place, they frown upon that. ”Why are they out ranking me?” Trust when we say your competitors are out ranking you because they understand the value in updating their website with content on a weekly basis, so when they get indexed, they move up the rankings.

Another great point to drive home with you is your ability to update your website is really at the power of your fingertips. You don’t have to be a web designer to learn how to update your website. Our Las Vegas Web Design and marketing professionals layout a 4 point plan to initiate action in getting your business where it needs to be. This cannot be done without content. Another effective way to keep things fresh is to incorporate a blog on your site. If done correctly, blogs are a great way to become more search engine friendly. This is 1 reason why blogs have become more popular as of lately. Besides the fact you can update visitors with new information and exciting announcements for your business, you will also begin to move up the rankings.

Of course we would be remiss if we just gave the impression that SEO is ‘easy.’ It is far from it. It is very complex and takes an inordinate amount of skill. Of course this is all for good reason, so be thankful it is hard because if it was easy, than everyone would do it. One thing we pride ourselves on at our Las Vegas web design and marketing firm is our ability to stay ahead of the curve. Yes, CONTENT IS KING, but it takes much more than that to stay on top. Working with marketing experts is equally important and you really can’t have 1 without the other. Hopefully, this sheds some light on the importance of content. Thanks to our Premier Pixels marketing team for all they do (and put up with)!!!

Successfully,

Premier Pixels Team